01 March 2010
Google Wants You to Have an Easy Exit
Ars Technica explains how one of Google's priorities is to let their users take their data and leave.This is quite the opposite of how most other companies treat their customers.
"CAGE FREE DATA," they proclaim, which sums up the Data Liberation Front's efforts succinctly. The team's goal is nothing less than to make it simple for people to leave Google's many services, taking e-mails, photos, and documents along with them.
I found this article refreshing - our data SHOULD be easily transferable, and as portable as possible.
Nicole Wong, Google's Deputy General Counsel, told us separately that DLF matters to Google for two reasons: 1) it provides control to users and 2) "when we say our competition is one click away," initiatives like DLF prove that it's true.
More kudos to Google.
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